Hisense Shifts from Google TV and AI to VEDA and OpenAI
Hisense Australia Launches New Range of ULED TVs for 2025
Hisense Australia has recently unveiled a new series of ULED TVs, featuring its proprietary VIDAA operating system, rather than the Google TV platform found in Hisense USA’s 2025 range. This new offering comes shortly after competitors Samsung and LG also introduced their latest TV models in the Australian market.
Overview of Hisense’s ULED TV Range
The 2025 ULED series features several models, each designed to meet varying needs and budgets. The prices for this new range start at A$1,199 for the 50-inch U6QAU PRO and reach A$9,999 for the premium 100-inch U8QAU Mini-LED Pro.
Price and Models Breakdown
Hisense has structured its lineup into three main tiers:
- U6QAU PRO (Entry-Level): Provides essential features perfect for budget-conscious consumers.
- U7QAU (Mid-Range): Offers a balance of performance and price.
- U8QAU (Premium): Delivers high-end specifications for those wanting superior performance.
Advanced Technologies in Hisense TVs
Picture Processing Enhancements
The ULED range is equipped with the Hi-View Engine PRO, which is included in the U7 and U8 models. This advanced chip utilizes real-time AI technology to dynamically adjust contrast, color, and motion handling.
Additional features of the higher-end models include:
- Quantum Dot Panels: Ensures vibrant colors.
- Expanded Local Dimming: Enhances picture depth and contrast.
- Improved Upscaling: Delivers better quality images, even from lower-resolution sources.
High-End Specifications of U8QAU
The flagship U8QAU model boasts impressive specifications, including:
- Peak Brightness: Up to 5000 nits for stunning visuals.
- Local Dimming Zones: Over 3000, providing exceptional scene contrast.
- Enhanced Audio: Features a Dolby Atmos 4.1.2 speaker system, fine-tuned by the renowned audio brand Devialet.
- Connective Technology: Supports Wi-Fi 6E for fast internet connectivity.
- Display Type: Utilizes a Mini-LED Pro panel.
Features Tailored for Gamers
The U7QAU model is particularly focused on providing a top-tier gaming experience with features such as:
- Native Refresh Rate: 165Hz for smoother motion.
- HDMI 2.1 Support: Available across all four HDMI ports, allowing for high data transfer rates essential for gaming.
- Dolby Vision Gaming: Enhances the visual experience while gaming.
- FreeSync Premium Pro: Minimizes lag and offers smoother visuals for a competitive edge.
Entry-Level U6QAU PRO Features
The U6QAU PRO marks its notable entry into the ULED lineup, equipped with features that appeal to a wider audience, including:
- Dolby Vision: Enhances HDR content playback.
- HDR10+ Adaptive: Adjusts brightness based on ambient light for optimal viewing.
- 144Hz Refresh Rate: Improves motion handling for fast-paced scenes.
- FreeSync Compatibility: Offers a seamless experience for gaming.
Operating System and Availability
All models in the 2025 ULED range operate on the VIDAA U9 platform, which replaces Google TV in Australia. This system supports a variety of both local and international streaming applications.
Currently, the U6 and U7 series are available for purchase at Australian retailers. The remaining models, which include the highly anticipated new 100-inch versions, are set to hit the market starting May 1st.
Hisense’s product lineup indicates a clear effort to secure a competitive stance in the television market, offering a diverse range of high-tech features and options aimed at different consumer needs.
