Meta to Introduce Independent Meta AI App; Sam Altman Responds.

Meta’s New Standalone AI App: A Game Changer in the AI Field?
Meta has announced plans to launch Meta AI as a standalone application, aiming to compete with key players in the artificial intelligence space, particularly ChatGPT. This move comes amidst skepticism from industry leaders, including OpenAI’s CEO Sam Altman.
Meta AI’s Expansion Plans
As reported by CNBC, Meta plans to launch this new app in the second quarter of 2025. Currently, Meta AI is integrated within popular platforms like Facebook, Instagram, and WhatsApp, but the company is working toward making it a separate entity. CEO Mark Zuckerberg envisions Meta AI becoming a highly intelligent AI assistant for over one billion users by the end of this year. He stated, “This is going to be the year when a highly intelligent and personalized AI assistant reaches more than one billion people, and I expect Meta AI to be that leading AI assistant,” during a recent earnings call.
The Challenges Ahead
Despite ambitious goals, Meta has a significant challenge ahead, as their AI application has not been as well received as ChatGPT. After its initial rollout, many users expressed dissatisfaction with Meta AI when it became the default search feature on Meta’s platforms, revealing a lack of enthusiasm towards its adoption. Users faced frustrations, including the inability to disable this AI feature, leading to negative feedback across social media platforms like Reddit.
Engagement and Usage Statistics
Meta’s CFO Susan Li mentioned that Meta AI boasts more than 700 million monthly active users. However, it’s crucial to note that this number may stem from the AI being embedded in existing applications, rather than from voluntary usage. In contrast, ChatGPT has reportedly reached over 300 million weekly active users, showcasing significantly higher engagement in the AI assistant market.
Reactions from the Competition
Sam Altman has responded to Meta’s plans with skepticism, humorously mocking the idea of competitors like Meta entering the AI space. He joked about the possibility of Meta attempting to build a social app to rival their own, saying, “Ok fine maybe we’ll do a social app,” on a social media platform. Additionally, Altman referenced the popular “Uno reverse” meme, which suggests turning the tables on someone—a reflection of his confidence in OpenAI’s standing in the industry.
Previous Struggles with User Engagement
Zuckerberg seems poised to use Meta AI as a key component for boosting user engagement and monetizing Meta’s various applications. However, earlier initiatives have not achieved success, including AI-generated celebrity avatars that were quickly discontinued due to lack of interest. There was also a controversial AI character, portrayed as a “proud Black queer mom,” which faced backlash and accusations of “digital blackface,” leading to its eventual shutdown.
User Privacy Concerns
Another significant obstacle Meta faces is the challenge of user distrust. The company’s methods for collecting user data to train Meta AI have raised concerns, especially given the difficulty users encounter when trying to opt out of data collection. However, it is worth mentioning that other companies like Google have faced similar scrutiny regarding data practices for their AI tools, such as Gemini.
In the fast-evolving AI landscape, Meta’s proposed standalone AI app could either be a pivotal success or face hurdles similar to its past endeavors. With its focus on user engagement and the race to establish itself as a premier AI assistant, it will be interesting to see how Meta navigates the competitive waters of the AI market.